The O Initiative

The O Initiative drinking fountain delivers tap water in public spaces in a more positive and engaging way.

The beautiful O Fountain designed by UNO makes it more inviting to drink tap water and avoid the polluting predisposition our society has to plastic bottles.

The O fountain brings a focus to the issue by linking design thinking, art and community engagement to elevate the humble drinking fountain to a sculpture that delivers clean filtered water.

The O initiative links the private sector together with government bodies and local artists to present a unique installation designed to enhance the environment as well as deliver the promise of clean fresh water and in so doing wean consumers away from throwaway plastic bottles.